In order to make article marketing REALLY worth your time you must carefully select your titles. Articles with the right titles get 100 times more traffic than the articles with the classic 'how to' titles. Making your article titles rich in key words can make a huge difference in your article marketing campaign. Most authors do not realize this secret and give up before they realize how effective article marketing can be.

Do your keyword research with Overture's keyword selector tool. Pick keywords that receive many searches per month. You may also want to pick a few that are further down the list. Many of the top keywords have so much competition that the odds of your article being ranked number one are very slim.

Write your article with plenty of these keywords in the body. Search engines like to see that the title, keywords, and content relate to each other. Keep your articles between 250-500 words. Most readers do not like to read very long articles. Readers want their information as fast as possible.

Give your article a beginning, middle, and end. Sit down and write an introduction, and in the body you can support the introduction. The conclusion wraps everything up and leads the reader into the author bio. Remember that the whole point of writing these articles is to get the reader to follow the link to your site in the author bio box.

Set a article writing goal and stick to it. Try to write at least one article per day for an entire year. The more articles the better. A few months into your article marketing campaign you will notice your web site's page rank increase. As your site reaches the top rankings in the search engines your traffic will increase as well. Writing just a few articles wont work. You need many articles in order to see the results you want to see. Stick to your goals and do not give up! It is possible!

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